We build systems that increaseconversion
Strong products. Retail distribution. Real demand. But Shopify isn't pulling its weight.
Low conversion
Traffic without purchases
Flat AOV
No path to increase order value
Weak retention
Inconsistent repeat purchase
One-time buyers
Customers disappear after first order
DUMO exists to bring clarity, ownership, and accountability to the DTC channel.
A Shopify performance partner that builds CRO and retention infrastructure. We increase AOV, improve lifetime value, and turn first-time buyers into repeat customers.
We help brands get more from the customers they already have. When your store is dialed in, DTC becomes a consistent revenue engine instead of a channel that relies on constant momentum.
Each pillar is designed to work together as a single DTC system built to increase conversion, grow repeat purchase, and improve customer lifetime value.
Shopify storefronts built to increase conversion rate and AOV. CRO strategy, landing page and product page optimization, merchandising, subscriptions, analytics integrity, and performance improvements.
Customer retention systems through email and SMS that maximize repeat purchase and lifetime value. Lifecycle flows, campaign execution, segmentation, personalization, and performance reporting tied to LTV and contribution margin.
Continuous optimization across your Shopify storefront and retention systems. Testing and iteration across key pages, flow improvements, campaign learnings, and performance reporting so DTC keeps getting more profitable month after month.
How we've helped CPG brands build profitable DTC systems with higher conversion, AOV, and lifetime value.
We partner with brands ready to turn DTC into their most profitable channel.
Whether you're building retail distribution or already on shelves nationwide. DTC is the channel you own and control.
Health, wellness, beauty, food & beverage, home goods. High volume categories where conversion rate and retention separate the leaders.
Brands built on wholesale and retail presence now building a direct-to-consumer engine. We make the transition profitable.
Coffee, supplements, skincare, pet food. Categories with natural reorder cycles and high lifetime value potential.








Rated 4.97/5 by the brands we work with.
“It's not every day you find an agency like Dumo Digital. Charlie and the team are one of those rare finds you want to hold onto. They're hardworking, quick to turn things around, and always transparent, which makes you feel like you still have control (so important as a small business owner). They truly feel like an extension of our team. Since they designed our cart drawer, which was perfectly aligned with our brand, we saw results within the first 30 days!! Our cart-to-checkout rate increased by 59%, and we also saw a lift in AOV thanks to their "you might also like" feature. We love working with them and could not recommend them enough!”
Fran
Co-Founder, Pistakio
Answers to the questions we hear most from brand founders and e-commerce leads.
It depends on where your store is today. If your current Shopify setup has a solid foundation, we optimize what's already working and fix what isn't. If the storefront is holding back conversions, we'll recommend a rebuild. Either way, we audit everything first so you know exactly what we're recommending and why.
Both. Klaviyo-powered email and SMS retention is a core part of what we do. We build lifecycle flows, run campaigns, handle segmentation, and report on revenue attribution. Shopify and Klaviyo work best when they're built as one system, which is exactly how we approach it.
Most clients see measurable improvements within 30 to 60 days. Our most recent case study saw a 59% increase in cart-to-checkout rate within the first 30 days. The timeline depends on the scope of work, but we prioritize high-impact changes first so you see movement fast.
After you reach out, we set up a discovery call to understand your brand, goals, and current setup. From there we run a storefront and retention audit, then present a clear proposal with scope, timeline, and pricing. Once approved, we kick off within the first week.
Both. Some brands come to us for a storefront build or a specific project like a cart drawer redesign or Klaviyo setup. Others want ongoing CRO and retention work month over month. Most clients start with a project and move into a retainer once they see results.
Yes. We've built B2B storefronts on Shopify, including custom catalogs, net terms, and tiered pricing. If your brand sells both DTC and wholesale, we can build systems for both channels under one roof.
No. Food and beverage is a strong vertical for us, but we work across CPG: health, wellness, beauty, home goods, pet, supplements, and more. If your brand sells a physical product direct-to-consumer, we're likely a good fit.
Every brand is different, but here's what our clients have seen: 34% average increase in AOV, a 59% lift in cart-to-checkout rate, and meaningful improvements in repeat purchase rate and customer lifetime value. We set clear KPIs together at the start of every engagement, track them monthly, and tie everything back to revenue so you always know what's working.
It depends on where your store is today. If your current Shopify setup has a solid foundation, we optimize what's already working and fix what isn't. If the storefront is holding back conversions, we'll recommend a rebuild. Either way, we audit everything first so you know exactly what we're recommending and why.
Both. Some brands come to us for a storefront build or a specific project like a cart drawer redesign or Klaviyo setup. Others want ongoing CRO and retention work month over month. Most clients start with a project and move into a retainer once they see results.
Both. Klaviyo-powered email and SMS retention is a core part of what we do. We build lifecycle flows, run campaigns, handle segmentation, and report on revenue attribution. Shopify and Klaviyo work best when they're built as one system, which is exactly how we approach it.
Yes. We've built B2B storefronts on Shopify, including custom catalogs, net terms, and tiered pricing. If your brand sells both DTC and wholesale, we can build systems for both channels under one roof.
Most clients see measurable improvements within 30 to 60 days. Our most recent case study saw a 59% increase in cart-to-checkout rate within the first 30 days. The timeline depends on the scope of work, but we prioritize high-impact changes first so you see movement fast.
No. Food and beverage is a strong vertical for us, but we work across CPG: health, wellness, beauty, home goods, pet, supplements, and more. If your brand sells a physical product direct-to-consumer, we're likely a good fit.
After you reach out, we set up a discovery call to understand your brand, goals, and current setup. From there we run a storefront and retention audit, then present a clear proposal with scope, timeline, and pricing. Once approved, we kick off within the first week.
Every brand is different, but here's what our clients have seen: 34% average increase in AOV, a 59% lift in cart-to-checkout rate, and meaningful improvements in repeat purchase rate and customer lifetime value. We set clear KPIs together at the start of every engagement, track them monthly, and tie everything back to revenue so you always know what's working.
Meet our team of Shopify Plus partners and discover how we build high-converting DTC systems for specialty brands.